Whatever the case, being stuck is not an option, as we are aiming for nothing but growth here!
Staying informed of the Amazon Seller Central issues and understanding their possible solutions or prevention is the way to become unstoppable at selling. We’ve discussed several Amazon Seller Central issues that may come your way to slow you down. Most importantly, in the article, we’ll help you find the solutions to these issues. Keep reading.
In this article, we’ll discuss how to curb these Amazon Seller Central issues the right way so that you are not held back from executing your business as planned.
Common Seller Central issues
There are certain Amazon Seller Central issues that can occur more often than the rest. We’ll consider these as the common issues. So, there are 7 most commonly faced Amazon Seller Central issues:
ASIN Merges
Due to malfunctions in Amazon’s algorithm, independent ASINs sometimes merge, possibly due to undefined similarity— listing separate ASINs under one. Even the reverse is possible when items that are supposed to be listed together appear as separate entities in separate listings.
Needless to say, it impacts sales.
To give you a real-life scenario, if you have listed multiple variations (child ASINs) of a singular product under one parent ASIN that are incorrectly merged, the listing for one search can pop up for another.
Say you want a 0.5 mm ballpoint pen and click on it; in the case of an ASIN merge, it may result in a 0.2 mm nib ballpoint pen popping up instead of 0.5 mm. In this case, you’ll likely click once more, get frustrated, and leave the product page at once.
Worse, these Seller Central Amazon issues dilute the ratings for both products, making the results unclear.
Amazon Seller Central has the infrastructure to scale your business, but it also comes with a fair share of technical glitches that become a hurdle. From ASIN merges, inventory errors, pricing glitches, and account health risks, all sellers need to stay consistent with account health. They must know how to troubleshoot accurately, which would prevent disruptions in their daily operations.
